When it comes to setting up at a craft show, it takes more than just having a beautiful/amazing/awesome product- how you present your product is a large part of it. So today we're going to address the mechanics of setting up an eye-catching display for your goods.
Packaging is a tricky thing. You want your products to look professionally presented, but you also don't want to lose your profit in expensive custom-made packaging. So here are my favorite low-cost packaging and price tag options:The actual bags that you give customers are also an important factor. Think about it: if you're walking around a craft show, and you see someone carrying an interesting bag from one of the vendors, you will definitely want to know where that came from!
But, again, you don't want to lose your profit in things that you are essentially giving away. That's why my favorite cost-effective option is to buy lunch bags- in either brown or white- and customize them.
Here is one of my favorite ways to do that simply using paper doilies:
Also just as important as your packaging and price tags is your display. This is the first impression that customers will get about you and your product. So take a moment to think about what your product and overall business style is. Do you sell hand-sewn aprons, or modern jewelry? Match your display style to your product.
Take a look at the picture below for more ideas on creating an eye-catching display: